OPPO ICELAND
1 photo contest. 1 island. 4.500+ UGC entries. 10 winners. 4 million users reached in 6 countries.
Service
Concept, Influencer, Event, Contest, Film Production, Photo
Client
OPPO
To promote the OPPO Find X5 Pro we send influencers and winners of our photo contest to one of the harshest places in the world: ICELAND. There, they could test the superb video and photo capabilities in real life.
We scouted and contracted influencers and winners from 6 European countries. And fully organised an action packed 4-day event.
Result: 4 million users reached in 6 countries on IG, FB and Twitter. 4.500+ photo entries to the contest.
